Everybody on the planet has heard of Google. Google is one of the largest search engines on the planet and millions of people use it on a daily basis. Nearly everybody knows this. What most people don't know is how thousands of people are making money by posting ads on Google.
How are people doing this? How are people making a comfortable living simply posting ads on this popular search engine? Simple. Seeing as Google makes a ton of money per year selling advertisement spots on their search engine, they created a program that allows people who have websites to post sponsored ads for a share of their large profits. Google ends up sharing about 50% of their profit to the person who posts sponsored ads on their sites.
This program is called AdSense. AdSense is 100% free to use and easy to implement to your own sites. The way this works is since Google earns most of its revenue by allowing website owners to advertise on their search engine. These website owners pay a certain amount of money per ad they list and pay for a certain amount of clicks for those ads. Using AdSense and by displaying the same text or image ads on your site that the website owners have paid for, you can earn roughly 50% of the clicks while Google get the other 50% as well.
AdSense is a great way to drive additional income to your website, especially if it is more content based. However, the important thing to note is that the amount of money you can earn using AdSense all depends on how much traffic is driven to your site. NO TRAFFIC, NO MONEY . Also your potential earnings are based on how competitive the niche you are in is. THE MORE COMPETITIVE THE SEARCH TERM, THE MORE ADVERTISERS PAY AND THE MORE YOU CAN EARN. The average pay-per-click ranges anywhere from .15 cents to $ 15 though the average is anywhere between $ 1.15- $ 3.00. As little money as that may seem to be it can quickly add up.
While yes, you can certainly make money on Google by using their AdSense program it is important to remember that AdSense is NOT a GET RICH QUICK OPPORTUNITY. There is a lot of hard work into building a quality website with quality content and getting traffic to that site. It is not for those who only want to make money without putting in any effort. In the end though, it is worth it.
Nessa M Pagan
