The advent of computers has markedly improved our economy and standards of daily living as business, commerce and global trade has flourished at unprecedented rate over the past decades. Furthermore, it has significantly increased the utilization of resources which in turn resulted to a big deluge of output in many business establishments. Despite the brief periods of recession, the economy’s sudden downward dive did not leave a devastating impact as predicted as it readily bounced back after a period of adjustments.

The computers served as a tool for global communication where the export and import of manufactured goods between and among countries’ businesses are being arranged as communication through electronic mails or emails travel as fast as the speed of light. With the entry of imported products in the local market, consumers nowadays need not go abroad only to sample some of the world’s finest food, clothing and apparel and grooming products.

As trade among nations allowed the phasing-out of some barriers, imported goods freely enter the market of a given country with a markedly reduced tax imposed on such goods thereby lowering the selling price of the manufacture. As the economic rule proves true that abundance in the supply lowers the price of a commodity. Because of the stiff competition, international manufacturers and suppliers are given no other alternatives except to mark down the price of their commodities to be able to stay on the business ladder.

Because of computers, Business Process Outsourcing or BPO has provided countries such as India, the Philippines and South Africa a kick to their economy by providing thousands of jobs to its workforce. Countries providing for outsourcing on the other hand, receive the biggest boost to their economy as they are relieved of paying for the manpower costs in their own country as cheaper labor cost in other countries allow them to cut-back expenses. Records show that India alone has revenues of US$10.9 billion from offshore BPO and US$30 billion from IT and total BPO in 2008 giving the country 5-6% share of the total BPO Industry.

The computers and the internet has provided for an avenue where scientists and researchers of pharmaceutical companies for example, to conduct modifications on certain medications, develop drugs of superior quality than other existing drugs and discover new ones that promise immense financial rewards for the sole production and distribution for a period of time.

Indeed, the invention of computers and the internet has become the most effective catalyst for competition to grow not in increments but in big deluge giving businesses the scare of their lives. As competition gets stronger, manufacturing companies employ various marketing strategies to increase sales which ultimately end up to benefit the consumers in general.

Greg Pierce

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