TP-Link has announced a new multimedia smartphone under its Neffos mobile brand. The Neffos C5s combines a large, vivid display with fast 4G LTE connectivity in a sleek and attractive package that won’t put a huge dent on your budget.

TP-Link has been recognized as a global leader in wireless-network products for seven consecutive years. The company has provided stable and reliable Wi-Fi connection in more than 170 countries throughout its 22-year history.

TP-Link’s Neffos sub-brand aims to replicate, or even surpass, its success in the mobile space.

With Neffos’ supply-chain integration, sales and channel control, and data-centric approach to understanding customers allow it to offer devices that blend of exceptional design and craftsmanship and performance and affordability. Extending the promise of previous model releases, the C5s will to continue solidify the brand’s growth in the market.

The Neffos C5s comes with a large LCD display that measures 5 inches. A larger screen means a better viewing experience when playing games or watching videos.

The large screen size is likewise ideal for typing and for those long reading sessions. Additionally, the C5s delivers vivid color output, as well as decent brightness and viewing angles, setting the bar higher for its segment.

Powering the phone is a quad-core processor that supports multiple 4G LTE bands with speeds of up to 150Mbps for fast download and video streaming across the globe. 4G LTE has become the standard in mobile-wireless technology, and the number of connections worldwide is expected to increase over time.

For taking great pictures and recording video, there’s a 5-megapixel camera at the back. Crucially, it is equipped with an auto-focus system and LED flash for sharp and clear details even in dark areas. It has HDR capabilities on tap, as well as real-time night mode to take the guesswork out of low-light photography. The preinstalled camera app also includes standard modes such as Burst Photos and Self-Timer.

The front-facing camera has selfie flash, which should come in handy when snapping memories of a night out. On the software end, it has a 10-level, real-time beauty mode that brightens and smooths out complexions, and allows you to control how strong the effect is applied.

To keep the lights on, the phone packs a 2,340mAh battery that easily delivers all-day battery life, especially with the C5s being efficient in the power department. The long battery life means you do not have to worry about constantly reaching for the wall adapter before going out.

The Neffos C5s will be available in Malaysia at an affordable price later this year.