Hootsuite, one of the most widely used platform for managing social media, has integrated Dropbox, Microsoft OneDrive, Box, Google Drive, and other content sources into the Hootsuite publishing platform. The integration will allow customers to access photos, gifs, and other digital assets directly from their cloud content repositories within Hootsuite, making it simple to access and publish engaging and dynamic content.
“Hundreds of millions of people across the globe use Dropbox to work and collaborate with their teams, from anywhere on any device. With this integration, our customers can access their Dropbox files directly from Hootsuite, allowing them to enhance their social posts with content they already have saved in Dropbox,” said Billy Blau, head of technology partnerships at Dropbox. “In today’s competitive market, companies using both Hootsuite and Dropbox can act faster and be more agile with their marketing and social efforts.”
With an open ecosystem of 200+ best of breed partner applications, Hootsuite enables customers to utilize the solutions that best fit their needs. Hootsuite’s integration with leading content source partners – whether they’re digital asset management platforms or content repositories – makes it seamless for customers to access their digital assets, anywhere and at anytime. With easier access to content, organizations can better engage with customers, quickly implement social marketing campaigns, or offer improved customer support. This integration will allow customers to:
- Add a content source they already use into their Hootsuite dashboard
- Search and organize digital assets directly within their content sources
- Access assets from content sources within the compose message box of Hootsuite Publisher
“Hootsuite’s integration with OneDrive enables joint customers to access their assets seamlessly and securely before they publish on social media. Team members across organizations also enjoy improved productivity as they get to collaborate on social content in the cloud from any device,” said Rob Howard, director, Office 365 Ecosystem, Microsoft.
“As social media becomes a primary channel for businesses of all sizes to connect with customers, the ability to manage digital assets intelligently and create engaging social content is critical. Box helps marketers to securely manage content of all kinds, everything from video and images to ad and social copy. By leveraging strategic platforms like Hootsuite and Box, teams can work faster and smarter, delivering more successful digital campaigns,” said Roger Murff, vice president of business development and technology partnerships, Box.
In addition to Dropbox, Microsoft OneDrive, Box, and Google Drive, Hootsuite users can access other content sources such as:
- UpContent – A content discovery tool that curates social feeds with more meaningful content
- MediaValet – A cloud-based digital asset management system
- Flashstock – An on-demand photo service that connects photographers to organizations for custom visual content
- WebDAM – A digital asset management system
