Easy.my, an e-Commerce platform part of Exabytes Group of Companies, announces that the national initiative – ‘e-Commerce Reward Programme’ under Digital Malaysia, is already underway with the application deadline of 31st August 2014 and submission by 30th September 2014.

The ‘e-Commerce Reward Programme’ that is organized by Digital Malaysia—in partnership with TM Malaysia, supported and endorsed by MCMC, Ministry of Domestic Trade, Co-operatives and Consumerism (KPDNKK), SME Corp Malaysia, CyberSecurity Malaysia and MYNIC – to identify and train 600 eligible SMEs, with the intention of identifying and rewarding the Top 25 SMEs as successful Malaysian e-Commerce case studies.

Easy.my’s CEO and founder, Chan Kee Siak shares that the main objective of the ‘e-Commerce Reward Programme’ is to driving the growth of Internet businesses in Malaysia.

“While many other Asian countries already have significant number of their local e-Commerce based organisations successfully listed on stock boards, Malaysia only has a sad handful – despite all of us acknowledging that e-Commerce is an extremely crucial enabler to accelerate the growth of the huge local SME market.”

“Malaysia is a nation of ingenious business entrepreneurs, however we rarely see case studies of local SMEs which have successfully adopted e-Commerce to grow and develop their business,” says Chan.

Easy.my said that in active support of this initiative via its e-Commerce arm known as ‘EasyStore’, it plays the role as one of the ‘Program Enablers’ of the ‘e-Commerce Reward Programme’.

“Easy.my will provide a series of training to guide the 600 participating SMEs to set up their online presence. With Easy.my’s All-in-One Hosted E-Commerce Solution, SMEs can learn how to drive traffic to their sites and convert the expressed interest from their online customers into real sales revenue and increased sales volumes,” explains Chan.

“Furthermore, e-Commerce transaction can’t be considered as completed without the delivery of goods or products sold online. Apart from providing the e-Commerce shopping cart feature and trainings, we also allow the programme’s participants to use an affordable and easy-to-use logistic delivery solution platform to deliver their goods sold to customers—which is known as ‘easyParcel’ where all the merchants can select and engage the logistic service provider according to their preference, and arrange for pickup and delivery at a competitive rate.”

Programme Details

The ‘e-Commerce Reward Programme’ is technically open for all businesses registered under Companies commission of Malaysia (SSM).

To be qualified for participation, applicants need to attend the e-Commerce trainings organized by the authorized ‘Programme Enablers’ such as Easy.my, then subscribe to its e-Commerce platform to conduct their Internet business before 31st August 2014.

“We encourage individuals, entrepreneurs and businesses to register themselves with Easy.my’s workshops and trainings. Upon the completion of trainings with running business on e-Commerce platform, any interested party immediately and automatically becomes eligible to submit their success stories to participate in the‘e-Commerce Reward Programme’ by Digital Malaysia,” says Chan.

The top 25 successful case studies will then be selected from the 600 submissions, which will be evaluated based on percentage (%) or absolute increments via e-Commerce adoption with the following criteria:-

i.    Productivity and revenue
ii.    Number of customers
iii.    Other value proposition(s).

The top 25 winners with most successful e-Commerce case studies will be announced in November 2014. The closing deadline for application submission in video format is 30th September 2014. More details on the Digital Malaysia website.

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