PT. MOL AccessPortal (MOL Indonesia), a subsidiary of MOL Global Pte Ltd., today announced the acquisition of AyoPay, an Indonesia based payment service provider specialising in online game credits. The strategic investment will expand MOL’s offerings in Indonesia, allowing partners and customers to achieve the full benefits of both services.
The investment represents another step towards MOL’s goal of creating a premium online payment eco-system in the region. Through the combined assets, it will provide a comprehensive payment solution. It will also generate more monetisation opportunities for its global game publishers and social network partners.
“With an annual growth forecast of 33 percent for the next five years, the Indonesian online game industry holds immense untapped potential,” said Craig White, the President of Global Operations, MOL Global Pte Ltd. “MOL understands Indonesia’s games industry. We are dedicated to continue providing innovative ways to connect our global partners with the Indonesian consumers.”
“By bringing AyoPay under the MOL organisation, we are extending our value to the consumers with increased contents and payment options. At the same time, we are also providing a credible, localised platform for global developers to monetise their products in this unique Indonesian market. This acquisition reflects MOL’s continued commitment to invest in key markets across the world, especially Asia,” added Craig.
Commenting on the acquisition, Patrick Setiawan, Country Manager for MOL Indonesia stated MOL Indonesia has been growing quickly over the last 12 months. “We have seen a great increase in the number of Indonesian consumers who have taken notice of MOL as a multi payment platform. AyoPay’s experience and expertise in the local market will be invaluable to us. We look forward to sharing and implementing best practices that are in place throughout the combined company. Ultimately, we are determined to better serve our consumers and partners with the expanded resources,” Patrick added.
Established in November 2009, AyoPay is a payment service provider specialising in online games credits for the Indonesian market. It is one of the largest distributors for branded online game credits from various game publishers like Gemscool, Lyto, and Megaxus. AyoPay is also the preferred payment option with a wide variety of payment channels like ATMs, cybercafes, online and mobile banking.
With this investment, the existing AyoPay staff will join MOL Indonesia and continue to grow the business.
